Weicong got caught expressing his artistic talent at the age of three, taking every space as a canvas at home was his favourite pastime. Eighteen years later, you see him pushing the bar and resetting the boundaries for every brand that he is working on. Jumping into the business straight from school, he hasn’t looked back since.
He has worked on some of the finest international and local brands, such as Emirates, Singapore Airlines, Singapore Tourism Board, Airbnb, Hilton Hotels Group, Audi, Lexus, WMF, Carlsberg, Coca-Cola and Mondelēz. Weicong not only sharpen his craft over the years, but also constantly improved his strategic thinking. He had picked up some awards from Clios, London International Awards, New York Festival, New York Festival AME Awards, Los Angeles Film Awards, New York Movie Awards and Webby’s along the way.
From the creation of the first-ever animated film for Singapore Airlines, to the most beautiful Inflight Safety Video Mashable has yet seen, Weicong constantly strives to bring out the best to his clients.
Currently an Associate Creative Director with Publicis Groupe Singapore, he believes he is only as good as his next piece of work.
Previous roles include:
Senior Art Director, TBWA\Worldwide, Singapore
Art Director, Havas, Singapore