Mark Stevens, Freelance Creative Director
Bangkok

Mark is a British-born, award-winning, creative marketing professional, with vast knowledge and experience of traditional, digital and mobile communications strategies and tactics. And 25 years + in eCommerce / eBusiness solutions, eCRM, social media and eBusiness Transformation.

He has run both ad agencies and small, medium and large creative teams all over Asia and China, as well as digital companies, and even start-ups.

He’s been lucky enough to have worked on almost everything from fast food to fast cars, managing the strategy, creative and production processes for a plethora of unique marketing initiatives from London to Shanghai.
Specifically, on the digital front he led the strategy, scope, design, build and communication initiatives to launch and sustain some of Asia’s largest and most complex digital entities including hsbc.com, cathaypacific.com and mandarinoriental.com to mention just a few. And more recently Metlife.cn

And in the past 15+years he’s become exceptionally well versed in the art of SEO and social media, which is increasingly a part of his daily client ritual as more seek to address this actually quite time-consuming art and which he now teaches to both mature students looking for a career change, as well as the marketing teams of clients like Colgate and Coca Cola.

He continues to consult on marketing strategy and creative solutions issues and integrated marketing and digital communications and offers training workshops in branding and digital branding and marketing, as well as preparing companies for their digital futures, and which seems to be more akin now to business change-management than marketing as such.

Main accounts: APB, Edge-Asia Thailand (Reckitt & Benckiser {Dettol, Durex, Veet}), Kinetic Active China (Disney China), Ford Malaysia {Mustang}, Jollybee (Philippines), L’Oreal {Armani, Lancome, Maybelline}, Nike, Swatch {Irony}), LINA Thailand, Nurun China (Coach, L’Oreal, P&G, VW, Woolmark), SapientNitro China (Abbott Healthcare, Bacardi (Bacardi rum, Breezer, Martini & Rossi), Beiersdorf (Maestro, Nivea, Slek), Ferrero (Raffaello, Rocher, Rondenoire), MetLife).

Previous roles include:

Digital / Integrated Creative & Communications Consultant / Partner Gravitas Partnership
(360 Integrated Advertising & Marketing. Digital Consulting. Creative Services) Shanghai City, China

Director, Partner, Strategic Advisor, Kingsmen Hospitality Services Bangkok Metropolitan Area, Thailand

Guest Lecturer – Digital Design and Marketing (incl Google Adwords & Google Analytics)
Web Courses Bangkok